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Press Releases 07/18/2002
"It is only fair that the farmers that grow the beans that supply the world's booming coffee market be able to share in the profits they've rightly earned," Stark said. "Its an atrocity that so many small farmers are being ripped off by corrupt coffee brokers and forced to live in poverty." Evidence of the urgency of the current crisis in coffee growing communities was expressed in a recent Wall Street Journal story dated July 8, 2002: "In lush coffee-growing regions from Central America to Africa, the collapse of world coffee prices is contributing to societal meltdowns affecting an estimated 125 million people, [resulting in] a combustible brew of unemployment, hunger and migration. Whole rural communities are disappearing." Stark's Resolution states, "In the context of the global economy, consumer choices affect communities and the environment throughout the world." Based on the 2001 National Coffee Association study, American coffee drinkers have the largest opportunity to effect these changes. It shows that 80% of adults in the US drink coffee, making us the world's largest coffee consuming nation. Our country drinks an estimated 20% of the world's coffee--more than half of this is grown by small family farmers in the tropical regions of Latin America, Asia, and Africa. "Fair Trade Certification is a market-based solution, allowing coffee drinkers to effect change on critical global issues such as immigration, starvation, drug trade and the environment. An act as simple as buying an equally priced coffee from any of 10,000 retail locations, gives hundreds of thousands of farming families the critical resources they need to bootstrap their way out of poverty," says Kenya Lewis of TransFair USA. Stark concludes, "If America truly wishes to be a protector of freedom and human rights around the globe, we cannot turn a blind eye to the greed that is denying economic opportunity to millions of poor farmers. It is time we stood up for our values and put corrupt coffee suppliers out of business. I hope passage of this resolution will be one small step in that direction." TransFair USA, a non-profit 501c organization is the only Fair Trade certification organization in the U.S. Since it was founded in 1998, TransFair has developed partnerships with 132 coffee companies, including Peet's, Starbucks and Tully's and launched Fair Trade coffee into 10,000 retail outlets nationwide including Safeway, Trader Joe's and Border's Books. In the past three years, TransFair has certified over 13 million lbs. of Fair Trade coffee, and generated more than $10 million in additional income for small coffee farmers. TransFair has already added tea to its certifiable commodities and will launch Fair Trade cocoa in the Fall of 2002. Visit our image gallery for downloadable images. |
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November 1, 2005
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